Twitter has handed over the management of their domain name portfolio to the Australian domain name registrar MelbourneIT (read more…).

MelbourneIT has a corporate domain name management division that manages the domain names of corporates like Microsoft and Yahoo.

The deal highlights the importance of an effective domain name portfolio management.

Domain registries delete large number of domain names every day. Many of these happen because the registrants often forget to renew their domains. Losing an active domain name is disastrous to any business.  You can easily avoid this if you have a proper domain name portfolio management policy in place.

Our domain name portfolio management software products are used by a large number of businesses, big and small (yes, our customer list include companies  that manage domain names of others).

There are a range of products to match the needs of  everyone, from individuals and small businesses to corporates. You can also download try the software free for 30 days.